Podcasts & Video
One thing about me? I've never met a webcam I didn't like.
Inspired by today's Twitch and TikTok streamers, pop-culture podcasters and the OG YouTubers who started it all, I love both getting on camera myself as well as writing scripts behind the scenes for engaging video and audio content that draws in viewers and keeps listeners pining for more.
Podcast: Dimensional Decoration - Why It's Trending & How To Get Started
Podcast episode with a guest from a garment decoration business highlighting a new and trending decoration technique.
Podcast
I recorded and hosted this podcast with a special guest from a garment decorating business with the goal to raise awareness and answer questions about their dimensional decoration products. This branding method was new to the marketplace and quickly gaining popularity, so we tailored the conversation around explaining why this technique is trending in retail and how easy it is for businesses to start using it for their branded merchandise, even if they've never used it before. I lead the conversation with a friendly, conversational tone and ensured we spoke on each strategic talking point to make sure listeners walked away with all the information they needed to leverage the episode's topic for their business.
Webinar
I had the pleasure of hosting a webinar with Hanesbrands, highlighting their U.S.-grown cotton styles and educating attendees on the increasing consumer demand for sustainable products. I began by introducing each of our featured guests before guiding the conversation through the client's requested topics, fielding questions and comments along the way to keep attendees engaged and focused. I closed the conversation with a Q&A and contact information for attendees to request a free sample or further information, which drove leads for the client and continued conversations after the webinar was over.
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Webinar: Hanes U.S.-Grown Cotton Summit - Why Sustainability Matters for Strong Apparel Sales
Webinar with Hanesbrands highlighting their sustainable practices and U.S.-grown cotton styles.
Company Video
Video promoting a company's new print-on-demand service.
Video
This video was for a promotional products company that wanted to promote their new print-on-demand service. After reviewing the key selling points of this new service, I provided copy and visual recommendations for this video, aiming to keep the dialogue concise and to the point per the client's request, while educating the viewer on how this new service works in simple, easy-to-understand terms. The end result was short, sweet and satisfying to watch, leaving viewers with an understanding of how this new service works and why it would be beneficial to take advantage.